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Social media is huge in tourism, but is it always the best use of your time? While we all agree that Facebook page is a great way to talk to your customers, but it’s not a substitute for serious [More]
Communities offer powerful opportunities for businesses to get in front of new audiences. In this show with +David Amerland, +Mark Traphagen, and I, we will discuss key dos and don’ts for leveraging communities to grow your presence online. The YouTube [More]
Can the way people talk about your brand online actually affect the things Google will rank you for? In this episode of the popular Here’s Why digital marketing video series, Mark Traphagen explains how Google might use mentions of your [More]
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Influencer marketing is a lucrative business, especially with brands reporting a 6.5X return for every $1 invested… but this only happens if you work with the right social media influencers and don’t waste your budget on FAKE influence (it happens). [More]
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Get paid for the tasks you do online