When it comes to content marketing, not only do you want to get your content ranked, but you also want to make sure it does not compete with the rest of your site. This is a big deal! If you get a blog post ranking instead of your product or category page, that will really hurt your sales. In this post, John Lincoln, CEO of Ignite Visibility, covers how to target keywords properly in your content marketing. This is one you need to watch!
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