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ep 22 Document, Dont Create Content

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How do the modern day social media giants like Gary Vaynerchuk, Tai Lopez and Grant Cardone deal with this?

They are not shy, they don’t try to produce less, rather they produce more.

To this extent how do we create ‘enough’ video content?

Gary Vaynerchuk provides a simple solution.

Document versus creating content.

To this end all of these types of entrepreneurs have an approach to documenting their day using video.

Gary Vee has a full time videographer for example D Rock (David Rock).

The idea here is also in part creating awareness of what you do that is special. Client meetings, internal brainstorming sessions, problems you solve, people you serve.

So rather than worrying about creating produced content


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