Building an Audience with Social Media, a Social Media Marketing Tip from the Video Marketing Lab. Your story and your strategy is more important than anything else like creating a blog or Facebook Page.
Having a larger audience will help you command higher prices and work with more of the types of clients you want to work with. If you position yourself properly, you’ll be able to work with more people on your terms not theirs.
Right now times are tough for many consultants and businesses. It is like the money dried up and disappeared. People have told us that they are working twice as hard for less money. Advertising that used to work isn’t working anymore to bring in customers. And the clients they do have seem to be demanding more than ever.